Personality of The Month
Shri Shyam Sunder AggarwalManaging Director Bikanervala
The culinary history of Delhi wouldn’t be complete without the mention of Bikanervala. This journey started from Bikaner, where the forefathers of Bikanervala perfected the art of Indian sweets and snacks for generations. After independence, the family started a small enterprise in Chandni Chowk of Delhi and became popular as BIKANERVALA— a name that has now become synonymous with quality culinary delights.
Mr. Aggarwal’s vision has morphed a simple halwai shop into an international brand. Standardization and modernization have been his key tools in expanding the chain of sweet shop-cum restaurants, where ethnic sweets and vegetarian pan-Indian cuisine is served in modern air-conditioned, fine-dining environs.
Few would know that the popular kaju-ki-burfi is a personal contribution of Mr. Aggarwal to the world of Indian sweets. This Managing Director is driven by a passion to present the rich culinary tradition of India under the confidence generating brand image of Bikanervala.